Communicating during an emergency or crisis is one of the most important elements of a workplace disaster preparedness plan. With the pandemic, many have experienced this truth firsthand. The goal of this discussion is to provide our CFOs with the tools to take their communication and preparedness plan to the next level.
Join us for ‘Leading in a Crisis: Communication in uncertain times,’ where our panel of experts will share their Crisis Communication “check-list” and best practices.
• What is crisis communications and why you need to know about it
• How to proactively prepare for a range of "crises"
• What resources might a company or organization need to line up in advance
• How an organization can effectively communicate in a crisis, ranging from a product recall to an employee embezzlement to a cyber breach
Christine Dotts, Senior VP, Brodeur
Christine Dotts has over 20 years of experience spanning media relations, crisis communications, employee communications, digital marketing and brand strategy. Today, she brings this expertise to her B2B clients. She has worked for three Fortune 500 companies. At Avnet, she was Vice President of Corporate Communications overseeing media relations and employee communications. Before that, she spent 18 years at Intel Corporation driving communications campaigns. Over her career, Chris has developed strong and trusted relationships with technology and business journalists, earning media coverage in outlets such as The Wall Street Journal, The New York Times, USA Today, Fast Company, Fortune, WIRED, CNBC, CNN, Fox News and NPR. Prior to her time in the technology industry, she held sales and marketing roles in the medical device industry.
Paul Torres, Director Cyber Practice, KPMG
Paul Torres is a Director in KPMG’s Cyber practice with over 15 years of professional experience. Paul has significant experience in cyber security, business continuity planning, disaster recovery, and business impact analysis. Paul has substantial experience leading and coordinating global cyber engagements for clients ranging from large public to small private companies across several industries as diverse as banking/financial services, manufacturing, retail, technology and communications, computer manufacturing, and state and local government.
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CFO Leadership Council members may attend this program for free. Non-member senior financial executives who are CFOs, Vice Presidents of Finance, Directors of Finance and Controllers (or the like) are welcome to attend this program at a one-time cost of $65.
Please note that service providers or any executives who are not senior financial executives (CFOs, Vice Presidents of Finance, Controllers, Directors of Finance, etc.) will not be admitted attendance to this event. The CFO Leadership Council reserves the right to decline any registration.
For more information about this program or The CFO Leadership Council, please contact Jeanene Golden, Southwest Regional Director, at firstname.lastname@example.org or Mary Christensen, Marketing Director at email@example.com.
If you would like to cancel your ticket or request a refund, please contact firstname.lastname@example.org. Refunds are available up to 24 hours prior to the program.
Instructional method: Group-Internet-Based
Recommended CPE Credits: 1.8 Credits in Personal Development
Experience Level: Basic
Prerequisites/advance preparation: None
The CFO Leadership Council is registered with the National Association of State Boards-of-Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors (Sponsor ID 109063). State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Website: www.nasba.org